Behind the Muses4

BEHIND THE MUSES From W Magazine.

“The love affair between fashion and music has never been hotter. Photographer Max Vadukul captures 10 designers and the musicians who inspire them most.”

FLORENCE WELCH & FRIDA GIANNINI

“I was captivated by her eccentric style and her willingness to dare,” says Giannini, Gucci’s creative director, who designed Welch’s costumes for her current tour—and also took inspiration from her for the label’s fall 2011 collection. “She embodies the cinematic allure and seductive power that is its essence.”

DIPLO & ALEXANDER WANG

“When I was in the UK, everybody from Jamaica wore waistcoats,” explains Diplo, who coproduces an absurdist Jamaican dancehall project called Major Lazer. “That kind of craziness is what I like about him,” says Wang, who made Diplo the frontman in ads for his T men’s wear line this past spring.

YOKO ONO & PROENZA SCHOULER

“We’re really attracted to independent spirits, people who don’t follow trends,Yoko pretty much personifies that.” says Lazaro Hernandez (above, right), who designs Proenza Schouler with Jack McCollough.

GEORGE CRAIG & CHRISTOPHER BAILEY

“For me, George embodies the modern British look,” says Bailey, Burberry’s creative director, of the frontman of the British indie rock group One Night Only.

ESPERANZA SPALDING & FRANCISCO COSTA

“I admire her passion and confidence— she is truly a free spirit,” Costa says. Her ability to speak Costa’s native tongue has only added to his affection: “My favorite part of the shoot was singing together in Portuguese.”

JANELLE MONAE & KARL LAGERFELD

“We liked each other from the first second on,” says the designer. “Not just because of our style, but also the name: Janelle rhymes with Chanel, no?”

KANYE WEST & RODARTE

“I think it’s because he’s such a visual artist, mixing of art forms and genres, that’s something I respond to,” says Rodarte designers Kate (right) and Laura Mulleavy about Kanye West.

DONATELLA VERSACE & M.I.A.

“Her music and style seemed so fresh and innovative,” recalls Donatella Versace about M.I.A.

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